M.A.C x Zalando 10 Years
Art Direction
To celebrate Zalando's 10th birthday, and bring awareness to M.A.C on Zalando, we teamed with M.A.C to create an exclusive product. A lip kit of 3 best-selling lipsticks, we designed the packaging, and created and produced the concept for the campaign. Working with an amazing team, we created a digital strategy and campaign assets across Zalando homepage, Instagram, Facebook and YouTube. The product sold out within the first 3 hours of the campaign. Team: Vivian Schwab, Maira Dominguez PingoCD: Chang LinPhotographed by Marcus Ohlsson and Monika HolznerHair and Makeup by Loni BauerSet Design by Rebecca Martin
